Got to agree with some of the lads here though. I mean...this is all about advertising...marketing and making money.
Off course a player such as C.Ronaldo will appeal to a younger audience as well. Like also mentioned earlier here... Kids go with FIFA cause of their marketing. It seems easier to fall for it. Once PES does the same job on marketing as FIFA, we'll beat the shit out of them eventually
Who cares who's on the bloody cover... Are we gonna stare at the box all day or pay attention to the screen where all the action is really going on ?? =)