Not sure if I understand what you mean... You mean defensively how to prevent through goals, or you want to direct AI teammates to run to positions you want, so you can pass to them?
If its the latter you can use the right analogue stick and direct which players you want and press it (R3). Depending on the strength you pressed, they will either jog slowly or run full sprint. If you want more control than just a straight line (bear in mind it takes patience and practice) you can set the cursor settings in the pause menu to 'manual' where you will have greater control, but more difficult.